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Content + Marketing Strategy

Social media is a vital method of business marketing. Social media helps you grow your audience, find new customers, and even has an impact on your web site’s SEO.

Created for early stage businesses, this series is comprised of three 2-hour workshops which expose individuals and business owners to social media strategies and a planning session on how to integrate various platforms to maximize the impact of these tools. A hands-on lab is also offered to help attendees address individual questions and refine social media strategies.

It is recommended that attendees first attend the Social Media School for Business Orientation session and then make a commitment to the remaining sessions. Individuals who complete the series will come away with an understanding of how to use social media; a plan for executing a social media strategy; and insights for determining how the strategy is working.

Learn more about this series at PathwayWBC.org

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