We’ve got some great news to share! Brandon Tubbs, our Paid Advertising Specialist, SEO and analytics expert, has earned his Google 4 Certification, and we couldn’t be prouder. This achievement demonstrates our commitment to staying ahead of the curve in…
SEO
5 Reasons To Make Google Analytics A Part Of Your Marketing Strategy
Your business website is one of the best tools to connect you with prospective buyers. Often, they will make decisions about your business based on what they see there. Because of that, business owners invest heavily in website design in…
How Social Media Marketing & Paid Advertising Work to Boost Web Traffic
Despite the advent of new technologies, it’s getting harder to reach consumers. Not because they aren’t connected. It’s quite the opposite. Consumers are so connected that the large audience you want to reach is now fragmented, spread thin across numerous…
Need a Website? You’ve Got Two Options – Do It Yourself or Hire a Pro
Building a website is one of the most exciting parts of starting a business. You feel official, somehow. Your hard work, dreams, and caffeine induced brainstorming sessions all culminate into this tiny piece of the digital universe. But for…
Making A Case for Case Studies: How Customer Stories Can Be Great Content For Your Small Business Website
When you’re ready to make a big purchase, do you…? A) go on a gut feeling B) see what people are saying about it online C) trust the salesperson The Answer Chances are, most of you picked “B.” Studies have…
What Is Google My Business And Will It Help My Small Business Rank in Search?
Nearly 97% of consumers use online media to research products and services in their local area according to a study conducted by BIA/Kelsey. That same study goes on to point out that of those surveyed, 90% use search engines like Google…
Are you on Google+? Should you be? Maybe
As marketers, we love to tell our clients that they should be on Google+. It’s the second largest social networking site in the world. It’s indexed by Google, which means that having a business page on Google+ can help your customers find…
Gumming Up Your Site: 3 Tips to Improve Stickiness
The most amazing and sometimes depressing measurement to see on an analytics report is site duration. For many, that number is low. Perhaps a minute or two? Or less – 30 seconds! And when you think of all the time,…