“I spend about $200 a week on Facebook advertising,” my new client admits sheepishly. And how much business do you think she’s ever gotten from it? None. This is often the case for many small businesses who know they need…
value proposition
Features vs Benefits, Building Your Marketing Plan To Fulfill Consumer Needs
We love to talk about our businesses. Give us thirty seconds and we can rattle off all the products and services we offer, when and where we offer them, and in what shapes and sizes they come in. While this…