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Strategic Thinkers. Marketing Partners.

“… women are more empowered, and showing that they are good leaders and entrepreneurs…” Chief Marketing Strategist and Principal of Crayons & Marketers, Jacqueline Hayes, shares with Joe Morris of the Nashville Ledger her hopes for greater diversity in executive leadership in key industries and increased opportunities for women business owners and minority owned businesses in the Nashville…

Women are leaving the corporate workspace. Tired of having to juggle working eight-hour days stuck behind a desk only to go home and pull a second shift with the house, husband, and kids, many women have taken the leap of faith to become business owners.  Whether they’re following their passion, want to see what they do done better, are seeking…

The truth is, as a business owner, regardless of the industry you’re in, you are first and foremost in the people business. It’s those people you encounter, be it in person or through social media, that you hope to win over and turn into lifelong clients. Business is very much people business and many of…

Let’s say you’re sitting in a room of familiar business owners. I walk in and give each of them a slip of paper and ask them to write one word on it that describes you best. What would they write? This happened to me once in a mastermind group. Attempting to work through a mock…

This morning I did something I have never done. While rushing into the gym, I left my smart phone, my lifeline, in the car. I didn’t even notice it until I climbed onto the elliptical, jammed my ear buds in my ears and reached for my phone to check messages before getting started. For a…

As women, regardless of our various levels of success, either working within the home, running a small business, or climbing the corporate ladder, one truth became very clear to me while chatting with my fellow gal pals during our daughters’ dance class. You are given the ‘stink eye’ (thank you Juno, the movie, for this…

Last night, I saw the shell of a broken man. As I looked into the eyes of Lance Armstrong as he spoke with Oprah, the words liar or cheat, never came to mind. All I saw was regret. To have accomplished so much and fallen so far has left its mark, not only on Lance,…

Starbucks.  Finally.  Crap, the parking lot is full! No..wait, there’s a spot. I almost missed it..I’ll just back in. After I park, I cut the engine and trip out of my car. I try not to run, but can’t help it – it’s already been one of those mornings and they have something I really…

I am both humbled and excited about the end of 2012 and the birth of 2013.  I look forward to growing in the new year and taking you along for the ride! With that said, I’ll leave you until the new year with this quote, which I’ve heard on three separate occasions this week, “What…

The most amazing and sometimes depressing measurement to see on an analytics report is site duration. For many, that number is low. Perhaps a minute or two? Or less – 30 seconds! And when you think of all the time, effort, and money you put into building your site, people have the nerve to click…

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