The Lira Group’s Business Spotlight, which highlights Nashville’s most inspiring entrepreneurs, recently featured Jacqueline Hayes, founder of Crayons & Marketers. Gabriela Lira, a top 1% residential real estate broker in Nashville, hosts the spotlight. “It was a pleasure to join Gabriela to discuss the passion and purpose that drive our work at Crayons & Marketers….
NASHVILLE, April 23, 2024. The U.S. Small Business Administration (SBA) Tennessee District Office today honored three Middle Tennessee Businesses for their commitment to excellence, entrepreneurship, and community engagement in the spirit of National Small Business Week. The celebration was hosted by the Tennessee Small Business Development Center in Nashville at the Avon Williams campus of…
Women consumers will account for 75% of discretionary global spending by 2028, making them one of the most influential consumer segments in the world. As the primary decision-makers for household purchases and with increasing economic power, women are transforming the marketplace and shaping the future of industries. Marketers who want to effectively engage with this…
Jacqueline joins the National board to grow her efforts to support women business owners nationwide Washington, D.C. (June 15, 2022). The National Association of Women Business Owners (NAWBO) installed Jacqueline Hayes of Nashville to the 2022-2023 Board of Directors. The NAWBO National Board is a group of women from across America who support NAWBO’s mission…
Black-owned businesses were hit hard by COVID-19 and the ensuing economic fallout. But Black founders tapped into a well of resilience to forge a path forward. Some pivoted while others doubled down. The result is a renewed sense of purpose and a fresh perspective on building sustainable, marketable businesses. In celebration of National Black Business…
The month of October is National Women’s Small Business Month. According to the 2018 State of Women-Owned Business Report commissioned by American Express, there are over 12 million women-owned businesses in the U.S., representing 40% of all businesses. We supply over nine million jobs and generate about $1.7 trillion in revenue. It’s well-known that small…
Jacqueline Hayes, Chief Marketing Strategist and Principal of Crayons & Marketers, joins Deniece Barnes, host of “IN THE KNOW” Radio Magazine Show, to share her take on building successful client relationships, marketing for results, and the importance of empowering the next generation of women entrepreneurs. Tune in to the entire show. LISTEN HERE
“… women are more empowered, and showing that they are good leaders and entrepreneurs…” Chief Marketing Strategist and Principal of Crayons & Marketers, Jacqueline Hayes, shares with Joe Morris of the Nashville Ledger her hopes for greater diversity in executive leadership in key industries and increased opportunities for women business owners and minority owned businesses…
Women are leaving the corporate workspace. Tired of having to juggle working eight-hour days stuck behind a desk only to go home and pull a second shift with the house, husband, and kids, many women have taken the leap of faith to become business owners.  Whether they’re following their passion, want to see what they do done better, are seeking…
The truth is, as a business owner, regardless of the industry you’re in, you are first and foremost in the people business. It’s those people you encounter, be it in person or through social media, that you hope to win over and turn into lifelong clients. Business is very much people business and many of…
Let’s say you’re sitting in a room of familiar business owners. I walk in and give each of them a slip of paper and ask them to write one word on it that describes you best. What would they write? This happened to me once in a mastermind group. Attempting to work through a mock…
This morning I did something I have never done. While rushing into the gym, I left my smart phone, my lifeline, in the car. I didn’t even notice it until I climbed onto the elliptical, jammed my ear buds in my ears and reached for my phone to check messages before getting started. For a…