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earned media

How To Get Influencers To Help You Score Earned Media
Blog | Communication

How To Get Influencers To Help You Score Earned Media

ByJacqueline Hayes April 27, 2016

Very few things in life boost the credibility of your brand like the praise of others. By delivering on your brand promises, you earn the respect and trust of others before you need it, and when you need it to make the sale, it’s already there, so says Seth Godin. That’s the power of earned…

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Getting Ink How to Tell Your Business Story
Communication

[Guest Post] Getting Ink: How to Tell Your Business Story

ByJacqueline Hayes April 21, 2016

We make the list every year. In 2016, we’re #6 Most Stressful Jobs according to Forbes, right behind military personnel and emergency first responders. PR executives get a bad rap for being hacks or flacks but at the end of the day, they’re the ones taking the heat if your company is under fire by…

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