Black Business Month Courageous Comebacks Series: Javan Cornelius, Shoeshine Media

Black-owned businesses were hit hard by COVID-19 and the ensuing economic fallout.  But Black founders tapped into a well of resilience to forge a path forward. Some pivoted while others doubled down. The result is a renewed sense of purpose and a fresh perspective on building sustainable, marketable businesses.

In celebration of National Black Business Month, Jacqueline Hayes, the Founder & Chief Marketing Strategist of Crayons & Marketers, talks with some of the most remarkable Black-owned business founders about the impact of 2020 on their businesses and how they used innovation and timely marketing strategies to grow and sustain their companies.

Black Business Month, Episode 3

In episode 3, we talk with Javan Cornelius, Founder of Shoeshine Media, a creative digital production company based in Nashville, TN. Javan is an award-winning content creator who has worked with some of the most notable experts in the speaking, entertainment, religious, education, and corporate industries, including Dr. Eric Thomas (ET The Hip Hop Preacher), The University of Missouri, The CW Network, Public Broadcasting Service (PBS), and a number of personal brands, television and digital media outlets. By following his calling of creativity, Javan has proven to be a well-rounded Producer, Director, and Editor.

Javan shares how Shoeshine Media continued to thrive during the pandemic by helping brands stay relevant through visual content creation and explains why carrying video strategy into 2021 and beyond is essential to maintaining brand visibility.

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Learn More About Javan Cornelius

Javan has traveled to more than 10 countries and 20 states, successfully delivering visual media projects to clients helping to enhance their brand marketing. He regularly speaks at colleges and universities on the benefits of embracing emerging creative trends like video content creation to keep students engaged during the learning process. This supports his mission to nurture the creativity and knowledge within others to help them unleash their creative genius.

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