DIverse group of smiling college students
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How Inclusive Enrollment Marketing Can Help Schools Attract Diverse Students Post SCOTUS Ruling  

ByBethany Anderson

The recent Supreme Court ruling ending affirmative action in college admissions sent shockwaves through the landscape of higher education. Colleges and universities are charting a new path to bringing diversity to their campuses. It’s important to note, however, that while this unprecedented action curbs race-conscious admissions, it in no way should handcuff efforts to adopt…

From Rainbow Washing to Solidarity: How to Create an LGBTQ+ Inclusive Brand
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From Rainbow Washing to Solidarity: How to Create an LGBTQ+ Inclusive Brand

ByBethany Anderson

Celebrating Pride has become synonymous with the month of June. From parades to flags and apparel, many are content to visibly and vocally display their support for the LGBTQ+ community. Yet, there are dissenters. The political frenzy around this community has been divisive, resulting in brands that feel pressured to participate in Pride for fear…

Womens_Representation_Advertising
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Societal Movements Impacting Women’s Representation in Advertising

ByCrayons & Marketers

In 1920, the 19th Amendment was passed, granting women the right to vote after a long and hard-fought battle to establish equal rights. The suffragist movement was so polarizing that when the amendment passed, there was no fanfare. In 1971, fifty years after that momentous day in our nation’s history, U.S. Congress proclaimed August 26th…