SEO vs. PPC – Which is Right for Your Business? 
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SEO vs. PPC – Which is Right for Your Business? 

ByBethany Anderson

In this episode, colleagues from Crayons & Marketers, Bethany Anderson, content marketer, and digital media specialist Brandon Tubbs dive into the ongoing SEO vs. PPC debate. They address the essential question: should businesses put their money into one strategy or invest in a combination of strategies?   Digital marketing is evolving. For the best results,…

Pay Per Click Blog
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Are Pay-Per-Click Ads The Right Choice For Your Business?

ByCrayons & Marketers

First let’s answer the question, what is pay-per-click, more commonly referred to as PPC? PPC is a form of internet marketing in which the advertiser pays a fee each time one of their ads is clicked. Think of it as buying visits to your website as opposed to earning those visits organically through search engine…