Supplier Diversity Archives - Crayons & Marketers

Black Business Month: Equity in Procurement

ByBethany Anderson October 12, 2023August 26, 2024

In honor of Black Business Month, Jacqueline Hayes, founder & chief marketing strategist of Crayons & Marketers, sits down with Danielle McGee, the CEO and founder behind Black Business Boom, for a compelling discussion on equity in supplier diversity.Â Danielle is an unwavering activist and advocate for Black entrepreneurship. Through her platform Black Business Boom,…

How to Make Your Agency More Attractive to Diverse Suppliers

ByCindy R Hall February 24, 2021February 24, 2021

Calls for social justice last year shined a national spotlight on disparities in contracts awarded to diverse suppliers. While this may have been news to the broader community, minority, women, veteran, and LGBT- owned business enterprises have been calling foul for some time now. The federal government has achieved its goal of awarding at least…

3 Ways MWBEs Can Market More Effectively to Government Agencies

ByElizabeth Willis August 31, 2020January 26, 2021

Companies looking to do business in the public sector must first learn how to market their goods and services to government agencies. As in the private sector, government buyers are interested in knowing your capabilities, seeing examples of work, and learning more about your organization’s story. But despite best efforts, many minority and women-owned businesses…